Instagram SEO UPDATE | Rank On Instagram By Keyword Strategy?

Instagram has recently expanded its search capabilities within the app. Previously, users could search for accounts, hashtags, and locations, but now they can search for any keyword directly to find relevant posts, regardless of whether it is associated with a hashtag.

Instagram’s new keyword search feature utilizes a new algorithm and machine learning to consider multiple factors such as captions, content type, and publication date to provide accurate and relevant results. However, this new feature is currently only available in six English-speaking countries, which include the United Kingdom, Ireland, the United States, New Zealand, Australia, and Canada.